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Wanna work together?

Alissa Martin AKA AlissaCM, a brand and website designer based in Brooklyn, NY

Your brand shouldn’t just be seen — it should be experienced.

Explore my services below ↓

Building a brand is fun, but it’s also really freaking hard — especially when you’re doing it all on your own and stuck in the fog of DIY overwhelm. That’s where I come in!

Through creative collaboration, strategic direction, and thoughtful design, we’ll take your vision and turn it into something tangible. Together, we’ll curate a vibe that screams [insert your name here] so you can attract the community you’ve been dreaming of.

The Visionary 🔍 Brand Visual Identity

Ready to stop scrolling for inspo and become the inspo instead? The Visionary is a service made to bring your vision to life with a brand identity that feels unapologetically you — without tons of overwhelming steps to bring it to life.

Perfect for new-to-the-game entrepreneurs and small business owners, you’ll get a confidence-boosting, cohesive brand experience that makes all of your daydreams a reality.

  • • Brand Vision Workbook

    • 60-minute Kickoff Call

    • Two initial visual concepts

    • Basic brand identity, including a custom color palette, typography selection, and a primary logo

    • Two rounds of revisions

    • 10-page Brand Kit

    • Optional add-ons include Social Templates, Email Templates, Stock Photo Sourcing and/or Photoshoot Direction, and Creative Styling. I’m happy to chat through any other custom needs on a discovery call!

  • 3 weeks • $2,100 (payment plans available; 15% bundle discount on total project cost when you book branding and web design together!)

The Buildout 🔨 Brand Strategy and Design

If you need a brand strategy and identity that’s as bold as your plans, The Buildout is the service for you.

This in-depth branding process is a dream come true for scaling product-based businesses who are ready to play in the big leagues. I’ll act as your creative partner in taking an expansive approach to your brand’s strategy and visuals and create a brand that feels like home — and instantly catches your dream community’s attention.

  • • Brand Strategy Workbook

    • 60-minute Kickoff/Brand Strategy Call

    • Full Brand Strategy: Brand Promise, Dream Client Profile, Competitor Analysis, Brand Voice and Tone, Brand Descriptors

    • Two Initial Visual Concepts

    • Full Brand Identity: Mood Board, Imagery Guidelines, Color Palette, Typography Suite, Primary Logo, Secondary Logo, Accent Logo, Applications

    • Two Rounds of Revisions

    • Comprehensive Brand Guidelines Document (20+ pages)

    • 2-3 pieces of collateral of your choice (business cards, apparel design, social graphics, etc)

    • Optional add-ons include Social Templates, Email Templates, Stock Photo Sourcing and/or Photoshoot Direction, and Creative Styling. I’m happy to chat through any other custom needs on a discovery call!

  • 6 weeks • $5,200 (payment plans available; 15% bundle discount on total project cost when you book branding and web design together!)

The Foundation 🔓 Semi-Custom Squarespace Web Design

Your first-ever website doesn’t need to break the bank, but it also doesn’t need to be boring.

With The Foundation, I’ll create an online home for your small business using Squarespace’s native features. You’ll get a website that feels anything but generic and answers all of your dream customers’ burning questions (and transforms them into lifelong fans).

  • • Website Strategy Workbook

    • 60-minute Kickoff/Web Strategy Call

    • Template-based design for up to 5 pages

    • Custom navigation design

    • Custom fonts & color palette

    • Mobile optimization

    • Social media integration

    • Domain transfer and setup

    • Two rounds of revisions

    • Training videos for maintenance

    • 20% off your first year with Squarespace

  • 4 weeks • $3,200 (payment plans available; 15% bundle discount on total project cost when you book branding and web design together!)

The Online Abode 🗝 Custom Squarespace Web Design

Imagine your dream home — a space where every corner is filled with character and personality. All of the art and furniture and decor that you’ve spent years collecting and curating feels so uniquely yours.

With The Online Abode, you’ll get something that fills you with the same warm and fuzzy feeling, only in this case, it’s a dream (digital) home for your business. I’ll create a fully custom Squarespace website with animations, effects, and page layouts that break the mold of the usual website (just like how you break the mold in your industry).

  • • Website Strategy Workbook

    • 60-minute Kickoff/Web Strategy Call

    • Fully tailored design for up to 5 pages

    • Custom navigation design

    • Custom-coded sections, scroll animations, and hover effects

    • Unique page layouts

    • Mobile optimization

    • Blog or ecommerce setup (if applicable)

    • Social media integration

    • Domain transfer and setup

    • Two rounds of revisions

    • Training videos for maintenance

    • 20% off you first year with Squarespace

  • 6 weeks • $5,500 (payment plans available; 15% bundle discount on total project cost when you book branding and web design together!)

The Pixel & Mortar 🛒 Custom Shopify Web Design

With fully custom Shopify site design, we can create a website that’s just as cool and unique as your products.

Perfect for larger product-based businesses who are ready to go all in on growing their business, The Pixel and Mortar will give you a completely made-for-you Shopify site that pushes creative boundaries and pushes customers to add to cart. With custom code, animations, and effects, your site will be a scroll-stopper that has your products flying off of the (digital) shelves.

COMING SOON

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COMING SOON 👀

  • • Shopify Strategy Workbook

    • 60-minute Kickoff/Web Strategy Call

    • Custom-coded design for up to 5 pages

    • Product setup & advanced ecommerce integration

    • Custom animations & effects

    • Mobile optimization

    • Social media integration

    • Two rounds of revisions

    • Training videos for maintenance

  • 6-8 weeks • $6,200 (payment plans available; 15% bundle discount on total project cost when you book branding and web design together!)

Alissa Martin AKA AlissaCM, a brand and website designer based in Brooklyn, NY

We’ll be a great fit if…

1. You want a brand that feels like you

You’re over the generic, cookie-cutter look. You want a brand and website that are as dynamic, personality-packed, and unique as your business — something that stands out and sticks with people.

2. You value connection over clout

You’re not just chasing clicks — you’re building a brand with soul. You care about attracting the right people, not just the most people, and you want your brand to create a lasting impression.

3. You’re ready to break the mold

You know bold choices make a brand memorable. You want creative direction that pushes boundaries and brings your vision to life in a way that feels fresh, unexpected, and unapologetically you.

4. You want a brand and website that actually work

A great aesthetic is important, but so is strategy. You need a brand and website that don’t just look good — they guide your audience seamlessly, create an experience, and make shopping (or booking) feel effortless.

5. You’re looking for a true creative partner

You don’t want a surface-level rebrand — you want someone who gets your vision and is just as excited about it as you are. You need a partner-in-crime who will bring ideas to the table, obsess over the details, and make the entire process feel collaborative, exciting, and stress-free.

😵‍💫 Not quite sure what you need yet?

🪄 No problem .

The Blueprint ✍🏻

Mini Brand & Website Audit

If something about your brand or website feels off, but you’re not sure what, this audit gives you clear, actionable feedback so you can refine your online presence with confidence. I’ll take a deep dive into your brand visuals, website, and overall vibe — then tell you exactly what’s working, what’s not, and how to improve.

  • “Alissa is a creative genius. She truly has the mind of an artist, and takes all of your ideas and visions and brings them to life in a completely unique, resonant way. So many of the details are so unique to me!”

    — Jessie, First Rodeo Creative

  • “Working with Alissa, I ALWAYS felt heard, I really felt like she took amazing notes because everything I said was addressed. I had a CEO of a VERY large publication say he saw my website and that I ‘had it going on’. I also feel so confident sending people to my website now, where before, I didn't!”

    — Katie, Market-G Social House

  • "Alissa has been a DREAM to work with! Not only does she get our voice from a brand perspective, she is professional, supportive, and always gets the job done. Our growth is a reflection of Alissa’s successful work. We highly recommend her whenever we can!"

    — Scout and Mady, Okay Sis Podcast

  • "With ThinkPlay being my first business, it was scary telling someone about my idea, but Alissa always made me feel seen and heard. Working together was just a very comfortable experience! When she presented the first round of the branding deck (which I had zero edits on), I was in awe."

    — Mary Kate, ThinkPlay

FAQ 💭

  • I typically book projects 1-2 months in advance, so if you’re thinking about working together, don’t wait! Fill out my inquiry form and we’ll chat through the details — including your ideal timeline — on our discovery call.

  • To get the most out of our time together, here’s what you’ll need:

    • For Branding: A clear idea of your business, your target audience, and any inspiration you’ve already gathered. No worries if it’s still a little messy — I’ll help you refine it!

    • For Web Design: Your branding (colors, fonts, logos), website copy, and high-quality images. If you don’t have those yet, I can refer you to incredible copywriters and photographers to get you set up!

    Not sure if you’re ready? Fill out my inquiry form and we’ll figure it out together.

  • Yes! Most projects can be split into payment plans of up to six months — we can chat about what makes the most sense for you on our discovery call.

  • Yes! While my packages are designed to give you everything you need, I know that every business is different. If you have specific requests — whether that’s adding on extra services or adjusting deliverables — I’m happy to create a custom package that fits your goals. We’ll talk through your needs on a discovery call and figure out the best approach for you.

  • If you’ve made it this far, chances are, we’d get along. But I know that hiring a designer is a big deal, and you want to be 100% sure before making the leap. That’s exactly why I require a discovery call before booking any project.

    We’ll chat face-to-face, make sure we vibe, and talk through your goals. My favorite clients are the ones I’d be friends with IRL (and most of my clients do turn into IRL friends).

  • Of course! If you’re unsure which package fits your needs, fill out my inquiry form and we’ll talk it out on a discovery call. I’ll help you figure out the best option based on your goals, timeline, and budget.

  • If it’s related to branding, creative direction, or web design, probably! And if it’s outside my zone of genius, I know exactly who to refer you to. I have a deep network of photographers, copywriters, social media strategists, and other creatives who I love collaborating with — so if you need an expert in a specific area, I can point you in the right direction.

  • Yes 🤠 If you book branding and web design together, you’ll get 15% off the total project cost. Since branding and web design go hand-in-hand, bundling them ensures a seamless process — and gives you a sweet discount in the process.

The best way to start a project with me is to fill out my inquiry form. I'll get back to you as soon as possible, and we'll discuss the next steps. Can't wait to hear from you!

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